In recent years, the domestic hardware industry valve enterprise gradually presents the outward development trend. There are a large number of enterprises in the hardware and valve industry. In order to survive, they fight price wars one after another, leading to the whole industry in trouble.
There is a big gap between China's valve industry and foreign enterprises in terms of industrial structure, industrial chain and specialization. The reason for the low quality of domestic valve products lies in: due to the rapid expansion of the market, the original state-owned valve enterprises have been shut down and transferred. Despite the rapid development of township enterprises, most of their products are imitated due to the weak technical force and poor equipment.
Affected by the economic environment at home and abroad, the whole industry has a slight downward trend in economic indicators, which is also the first negative downward trend after rising along the continuous growth in the past 10 years. Among the main indicators, the total industrial output value was 6.537 billion yuan, 2.9% lower than that of the previous year.
The president of a certain association also pointed out that under the situation of comprehensively deepening reform in the whole year, the production and sales of the whole industry still maintained a good momentum. Among the main indicators, the total output value of industrial sales was 6.363 billion yuan, down 0.97% from 6.425 billion yuan in the previous year. It marks that the member enterprises of Weifang Valve Association insist on doing a good job in valve product sales and opening up domestic and foreign markets while doing a good job in valve production.
In the face of the current economic crisis and increasingly fierce market competition, valve enterprises urgently need the guidance of real combat marketing experts to carry out targeted planning according to the problems encountered by enterprises at present. What do enterprises need? What problems need to be solved urgently in publicity, development, competition and market? All these must be clear, and the planning object determines the strategy Delimit the content and match it. (recommended by valve manufacturer: China Guowei Valve Manufacturing Co., Ltd.) therefore, only by adjusting its own structural characteristics, repositioning; according to its own innovation and efforts; to take the external market expansion and brand building, can we establish a dominant brand with market influence and industrial chain appeal.
